Catena Media Appoints Per Hellberg as New CEO to Spearhead Next Phase of Growth

## Catena Media Selects New Chief Executive to Guide Ongoing Expansion

Catena Media, a prominent digital performance marketing firm, has appointed Per Hellberg as its new Chief Executive Officer. Hellberg takes over from Henrik Persson Ekdahl, who has functioned as interim CEO since October 2017 following Robert Andersson’s exit. Ekdahl will return to his role on the Catena Media board in September, guaranteeing a seamless handover of leadership.

Hellberg brings a wealth of expertise to Catena Media, having recently served as CEO of Nordic Gaming Group Ltd, where he managed the company’s sale to Betsson AB. Before that, he held the CEO position at Readly International AB and also worked as Marketing Director at Sony.

Commenting on the selection, Kathryn Moore Baker, Chair of the Board of Directors at Catena Media, said, “We are thrilled to welcome Per to Catena Media. His vast experience in directing rapidly expanding global teams, combined with his robust digital background, make him the perfect choice to steer the company into its next stage of expansion. Per has a demonstrated history of achieving success in dynamic and evolving sectors.”

This change in leadership arrives during a period of substantial growth for Catena Media. The company recently announced impressive financial outcomes, with revenue hitting €20.1 million, signifying a 63% year-on-year surge and a 16% increase compared to the third quarter of 2017.

Expressing his enthusiasm about his new position, Hellberg noted, “Catena Media is an exceptional company with a strong legacy, remarkable growth path, and enormous potential. I am eager to join this skilled team and contribute to the company’s ongoing achievements.”

Throughout my career, I’ve gravitated towards organizations with a well-defined mission, passionate about contributing to their journey of achievement. This type of setting has fueled my professional growth over the last ten years. I’m eager to leverage that knowledge at Catena Media and play a role in realizing their bold aspirations.”